Tuesday, 2 February 2010

Nokia X6 Aims to Rival the iPhone

Nokia have released more details about their upcoming handset the X6 which aims to take back some of the smartphone market from other handsets such as the iPhone. The X6 is a touch screen device with audio, video and gaming features which will be marketed as an all round entertainment portal. It has the ability to stream television content via a 3g internet connection along with the normal music playing capabilities.

Nokia are apparently ready to launch their biggest ever marketing campaign in support of the X6 including television spots using the tag line 'Come Get Entertained'. It is clear that Nokia are keen to make a big splash with the X6 and that they are hoping it will be as popular as the iPhone.

As with their other devices Nokia are linking the X6 with their Ovi store with a 'Comes With Music' package. Considering the the CWM service only managed to entice 23,000 users by April 2009, I'm surprised that they are still advertising it.

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